ZTX

UI Design, UX Design

UX and UI for ZTX, the blockchain initiative enabled by the technology and IP of ZEPETO — the largest metaverse in Asia with over 430 million lifetime users.

Introduction

As the Lead Product Designer at ZTX, a web3 spinoff of Zepeto—the largest metaverse in Asia—I crafted wireframes, intuitive UIs, and compelling visual designs.

Avatar Builder

Our first product release was the Avatar Builder, offering the widest range of customizable options for self expression on the market today. With an intuitive design, custom wearables, and exciting partnerships with leading web3 brands, we allow players to craft unique representations of themselves.

Website

Next up was to elevate the ZTX website. My focus was on creating a seamless user experience that highlights the innovative aspects of the platform while immersing visitors in the dynamic world of ZTX.

Gaming Platform Features

The challenge system was crafted to visually signify progression and reward achievement, where players earn points through various tasks. The play-to-earn rewards track, designed similarly to a battle pass, offers a clear and enticing path for players to unlock exclusive rewards.

@2024 Emma Hosn